
SEAWEED & CO
A responsive informative user experience to promote and increase sales
Brand, Design, UX, Website, Responsive
Seaweed & Co was founded by marine biologist Dr Craig Rose with a vision to become the world’s leading seaweed supplier. Their mission is to bring the numerous nutritional benefits of seaweed to a global market through high-quality, safe, traceable, and sustainable products. With prestigious accolades like Virgin StartUp under their belt, Seaweed & Co is a company poised for significant growth in an emerging market.



To support this growth and raise awareness of their products, Seaweed & Co required a robust online presence that would not only educate consumers about the benefits of seaweed but also drive sales and foster customer loyalty. Recognising the importance of a strong digital strategy, they turned to White Room to develop a website that would effectively communicate their brand values and products.
We collaborated closely with Craig to create a responsive, user-friendly website that provided comprehensive information about the products and their health benefits. The website was designed to be informative, engaging, and easy to navigate, ensuring that visitors could easily learn about Seaweed & Co’s offerings and understand the company’s commitment to sustainability and quality.
The design also focused on optimising the user experience, ensuring that potential customers could find the information they needed quickly and make informed purchasing decisions. In addition, the website was optimised for conversions, featuring clear calls to action and a smooth, intuitive checkout process to increase sales.
Since launch, the website has played a crucial role in promoting Seaweed & Co’s marketing channels, building brand awareness, and boosting online sales. The strategic vision for the website has helped the company establish a strong online presence and solidify its position in the market as a trusted and innovative seaweed supplier.




“The website they gave me was excellent, great value and the service was very professional.”
Craig Rose
Director

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